PRIVACY POLICY
Mauve Planning Inc. (“
Mauve“, "
Mauve Services", “
we“, “
our“, or “
us“) is committed to protecting our users and subscribers’’ (“you” or “your”) privacy. This privacy policy sets out how we collect, store, process, transfer, share and use data that identifies or is associated with our users and subscribers (“
personal information") and information regarding our use of cookies and similar technologies.
1. Mauve Services
1.1 Mauve operates a cloud-based financial planning management solution available via our websites (our “
Websites”) including at Mauveplanning.com as well as other products and services that we make available (the “
Mauve Services”).
1.2 This privacy policy applies to the Website and Mauve Services.
1.3 Before accessing or using the Mauve Services, please ensure that you have read and understood this privacy policy. By accessing or using the Website and Mauve Services, you are accepting and consenting to the practices described in this privacy policy.
2. Personal information we collect about you and how we use it
2.1
Information you give to us. We collect personal information about you when you voluntarily submit information directly to us by filling in forms on our Website or by corresponding with us by phone, email or other means. This includes information you provide when you register to use our Website, subscribe to the Mauve Services, participate in any promotion or survey and when you report a problem with our Website, or use some other feature of the Mauve Services as available from time to time.
2.2 If you choose not to provide personal information, we may not be able to provide the Mauve Services to you or respond to your other requests.
2.3
Information we receive from other sources. We may receive personal information about you from individuals or corporate entities which are subscribers to the Mauve Services (“
Subscribers“) where you are to be designated a user of the Mauve Services. We may receive personal information about you if you use any of the other websites we operate or the other services we provide from time to time. We also work closely with third parties (including, for example, subcontractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies) and may receive information about you from them, subject to your agreements with them.
2.4 We also automatically collect personal information about you indirectly about how you access and use the Mauve Services and information about the device you use to access the Mauve Services.
2.5 We may link or combine the personal information we collect and/or receive about you and the information we collect automatically. This allows us to provide you with a personalized experience regardless of how you interact with us.
2.6 We may anonymize and aggregate any of the personal information we collect (so that it does not identify you). We may use anonymized information for purposes that include testing our IT systems, research, data analysis, improving the Mauve Services and developing new products and features. We may also share such anonymized information with others.
3. Disclosure of your personal information
3.1 We may share your personal information with any member of our company, which includes our subsidiaries. We will not share your personal information with any third parties except as described in this privacy policy or in connection with the Service. We may share your information with selected third parties, including: Business partners, vendors, suppliers, and subcontractors who perform services on our behalf (these companies are authorized to use your personal information only as necessary to provide these services to us); Analytics and search engine providers that assist us in the improvement and optimization of our Website; Payment processors for the purpose of fulfilling relevant payment transactions;
3.2 In certain situations, we may be required to disclose personal information in response to lawful requests by public authorities, including to meet law enforcement requirements. We may disclose personal information in order to comply with any legal obligation, or in order to enforce or apply our User Agreement and other agreements; or to protect the rights, property, or safety of Mauve, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
3.3
Testimonials. With consent, we may display personal testimonials of satisfied customers on our site, along with other endorsements. If you wish to update or delete your testimonial, you can contact us at hello@mauveplanning.com.
3.4 We may disclose personal information to third parties in connection with a business transaction. Personal information may be disclosed to third parties in connection with a transaction, such as a merger, sale of assets or shares, reorganization, financing, change of control or acquisition of all or a portion of our business. If we are involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Website of any change in ownership that impacts the use of your personal information, as well as any choices you may have regarding your personal information.
4. Marketing and Advertising Activities
4.1 From time to time we may contact you with relevant information about the Mauve Services and our other products and services. Most messages will be sent electronically. For some messages, we may use personal information we collect about you to help us determine the most relevant information to share with you.
4.2 If you do not want to receive such messages from us, you will be able to tell us by selecting certain boxes on forms we use when we first collect your contact details. You can also unsubscribe from marketing emails by following the unsubscribe link in all email communications.
5. Storing and transferring your personal information5.1
Security. Mauve has implemented administrative, technical, and physical safeguards to protect its and its customers’ information. Where you are provided (or where you have chosen) a password which enables you to access certain parts of our Service, you are responsible for keeping this password confidential. Subscribers should not share their password with anyone.
5.2 While no transmission of information via the internet is completely secure, we take reasonable measures to protect your personal information. However, we cannot guarantee the security of your personal information transmitted to our Website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.
5.3
International Transfers of your Personal Information. The personal information we collect may be transferred to and stored in countries outside of the jurisdiction you are in where we and our third-party service providers have operations. If you are located in the European Union (“
EU“) or the United Kingdom (“
UK”, your personal information may be processed outside of the EU including in the United States; these international transfers of your personal information are made pursuant to appropriate safeguards, and, we will take suitable steps to ensure that your personal data is treated just as safely and securely as it would be within the EU and under the General Data Protection Regulation (“
GDPR”) or the UK General Data Protection Regulation (“
UK GDPR''). Such measures shall include, but are not limited to, having Data Processing Agreements with applicable subprocessors and ensuring that such subprocessors have adequate security and data protection procedures in place aligned with the GDPR or any other applicable data protection law.
6. Retaining your information
6.1 Mauve will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of our legitimate business interests and satisfying any legal or reporting requirements.
6.2 To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information and the applicable legal requirements.
7. Your rights in respect of your personal information
7.1 In accordance with applicable privacy law, you have the following rights in respect of your personal information that we hold:
Right of access. The right to obtain access to your personal information along with certain information, and to receive that personal information in a commonly used format.
Right to correction. The right to obtain the correction of your personal information without undue delay where that personal information is inaccurate or incomplete.
Right to removal. The right to obtain the removal of your personal information without undue delay in certain circumstances, such as where the personal information is no longer necessary in relation to the purposes for which it was collected or processed.
Right to object. The right to object, on grounds relating to your particular situation, to the processing of your personal information, and to object to the processing of your personal information for direct marketing purposes, to the extent it is related to such direct marketing.
7.2 If you wish to exercise any of these rights, you may do so by writing to us as hello@mauveplanning.com. Upon request, we will provide you with information about whether we hold any of your personal information. We may request that you verify your identity prior to transferring personal information. You may also access, correct or request deletion of your personal information by logging into your Mauve Services account. We will respond to your request within 30 days
7.3 Mauve does not sell personal information shared by you. Mauve has not sold personal information shared by you in the 12 months preceding the modification date for this policy. All use of personal information is done for the delivery, use, and improvement of the Service, as listed in 3.1.
7.4 If you reside in the EU or UK, Mauve is the controller of your personal information for purposes of EU or UK data protection legislation. You also have the right to lodge a complaint to your local data protection authority. Information about how to contact your local data protection authority is available at
https://edpb.europa.eu/about-edpb/about-edpb/members_en. UK residents may lodge a complaint with the Information Commissioner’s Office at
https://ico.org.uk/make-a-complaint/data-protection-complaints/.
8. Cookies and Similar Technologies
8.1 Mauve Planning uses cookies and similar technologies (collectively referred to as cookies) to distinguish you from other users of our Service. This helps us to provide you with good service. This helps us enhance and personalize your user experience, to monitor and improve our Website and services, and for other internal purposes. As is true of most websites, we gather certain information automatically. 8.2 We use the following types of cookies:
Strictly necessary cookies. These cookies are required for the essential operation of our Service such as to authenticate you and prevent fraudulent use.
Analytical/performance cookies. These cookies allow us to recognize and count the number of visitors and to see how visitors move around our Service when they are using it. This helps us to improve the way our Service works, for example, by ensuring that you can find information easily.
Functionality cookies. These cookies are used to recognize you when you return to our Service. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
Targeting cookies. These cookies record your visit to our Service, the pages you have visited and the links you have followed. We will use this information to make our Service and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
8.3 Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.
8.4 We partner with third parties to manage our advertising on other sites. Our third party partners may use technologies such as cookies to gather information about your activities on this Website and other sites in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used to serve you interest-based ads, you may opt-out by visiting the following consumer choice choice mechanisms: Network Advertising Initiative (NAI) self-regulatory
opt-out page Digital Advertising Alliance (DAA) self-regulatory
opt-out page and mobile application-based “AppChoices”
download page European Interactive Digital Advertising Alliance (EDAA)’s consumer
opt-out page Please note this does not opt you out of being served ads. You will continue to receive generic ads.
8.5 You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including strictly necessary cookies) you may not be able to access all or parts of our site.
9. Links to Third Party Sites
9.1 The Mauve Services may, from time to time, contain links to and from third party websites. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for their policies. Please check the individual policies before you submit any information to those websites.
9.2 Some of the pages on our Website may utilize framing techniques to serve content to/from our partners while preserving the look and feel of our Website. Please be aware that you are providing your personal information to these third parties and not to Mauve.
10. Use by Minors
10.1 The Mauve Services is not directed at minors, or persons under 16 and we do not intend to collect personal information from children under 16 in our capacity as a controller. If you become aware that a child has provided us with personal information without appropriate consent, then please contact us using the details below so that we can take the appropriate steps in accordance with our legal obligations and this privacy policy.
11. Changes to This Policy
We may update this privacy policy from time to time and so you should review this page periodically. When we change this privacy policy in a material way, we will update the “last modified” date at the end of this privacy policy. Changes to this privacy policy are effective when they are posted on this page.
12. Notice to You
If we need to provide you with information about something, whether for legal, marketing or other business related purposes, we will select what we believe is the best way to get in contact with you. We will usually do this through email or by placing a notice on our Website. The fact that we may send notices to you will not stop you from being able to opt out of certain types of contact as described in this privacy policy.
13. Contacting usIf you have questions or feedback on this policy, please contact our Data Protection Officer, at privacy@mauveplanning.com
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